“The Impact of Soft Practices in Total Quality Management on Improving Customer Service: The Mediating Role of Collaborative Supply Chains”. Journal of Al-Rafidain University College For Sciences ( Print ISSN: 1681-6870 ,Online ISSN: 2790-2293 ) 59, no. 1 (July 4, 2026): 200–207. Accessed July 17, 2026. https://jrucs.iq/index.php/JAUCS/article/view/791.